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Product Spotlight – Some Facts About Outerwear

Promotional outerwear gets 95 percent recallDid you know: Jackets have the best advertiser recall of any promotional product? Amazingly, a whopping 95% of those who own logoed outerwear can recall the advertiser’s name.eddie_bauer_jackets

Now, that’s some serious brand power!

More facts about promotional outerwear:

  • 9% of U.S. consumers own promotional outerwear (tremendous opportunity for you – just 9%!)
  • Those with household incomes over $100,000 are more likely to own promotional outerwear
  • Nearly half (48%) of all outerwear recipients say they were likely to do business with an advertiser after given a logoed jacket

This from survey results recently released – have a look below at the infographic below for supporting information.

Seems to me, with the cooler weather already starting, and winter (and the Holidays) not so far away, it’s a good time to outfit your employees and clients with some quality promotional outerwear. We have jackets, vests, fleece, anoraks, and more, all available with your company logo or message. Take advantage – call me for ideas! (877) 250-4354


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